Your agents are your biggest asset — but also your biggest retention risk. While most brokerage leaders focus on commission splits and sales performance, there’s a quieter trend building in the background: agent burnout and dissatisfaction.
We talk to hundreds of agents across the country, and a common theme has emerged: they’re feeling overwhelmed, under-supported, and unsure where to turn.
The Support Gap: It’s Not About Splits — It’s About Safety
Agents today are juggling more responsibilities than ever before. They’re managing transactions, navigating tech tools, responding to clients at all hours, and facing growing legal and cyber risks. Many feel like they’re out on a limb with little protection — and they’re not wrong.
When agents don’t feel supported in critical areas like risk management, legal protection, and professional development, they don’t complain — they leave.
Top Concerns We Hear from Agents:
- Unclear insurance coverage — Agents often don’t understand what their E&O covers (or doesn’t), especially in firms that provide blanket coverage.
- Cyber vulnerability — Many aren’t trained on phishing or wire fraud prevention, despite being prime targets.
- Legal fear — With increased litigation, agents worry about making an honest mistake and being left on their own.
- Lack of training or risk guidance — Especially for newer agents, there’s a gap in understanding best practices for document retention, disclosures, and compliance.
Brokerage Impact: Risk, Turnover, and Missed Growth
Unaddressed, these issues don’t just create liability — they fuel dissatisfaction and agent turnover. In a tight recruiting market, the firms that step up with real support (not just tools and tech) will win.
How Insurance Can Become a Recruiting and Retention Asset
At RiskPoint / IMA, we help brokerages build smarter insurance programs that not only protect the business but also support the agent experience. That includes:
- Education and clarity around what E&O, cyber, and EPLI really cover
- Choice of counsel and defense cost support for your agents
- Risk management resources agents can actually use
- Helping your firm stand out as a safe, forward-thinking place to work
Want to understand what your agents might not be telling you? Let’s talk about how to strengthen your support system — and protect your bottom line. Read a pdf of this article here.
